Being from a family of retailers, one of the first things I learned was that the customer is always right. I didn’t understand the importance of that sentiment back then. But looking back, it’s probably the most important lesson I have ever learned.

Starting Out With Customer Reviews


During the summer of 2016, we started using TrustPilot to get independent and trustworthy customer reviews. About a year later, our score is 9.5 out of 10 stars — and we’re elated about having happy customers.
Clipping Path India latest review
It wasn’t always a success story. When we first implemented TrustPilot, our score was just 8.7 stars. That made it clear to us that we needed to focus more on our customers and their satisfaction.
Clipping Path India Trust Score 2016-2017
Data from TrustPilot shows our daily score, with a low score of 8.7 in September 2016 and a high of 9.5 in July 2017.

How We Used Customer Reviews to Improve

Clipping path india customer suggestion review
Clipping path india customer suggestion review
When reading the customer reviews, we identified quantifiable trends so we could pinpoint the problems and track our progress in those areas.
The areas that our customers identified as important were:
  • Speed of service
  • Quality of service (graphical quality)
  • Pricing
  • Personal service/communication via email and live chat
  • Web online service (the usability of our website)

What We Learned

We manually analyzed and scored the reviews. The result was both staggering and wonderful. The two most-commonly commented-on topics by dissatisfied customers were personal service and our website.
Areas of dissatisfaction 2016
Looking further into these issues with in-depth customer interviews, experiments in customer service, Google Analytics and heatmaps, we found that:
  1. when providing personal service via email and live chat, we need to ask for clarification until we understand what our customers expect and need from us.
  2. making a user-friendly website is more important than our rankings in search, and we need to understand our customers’ needs to create truly good usability.
From the insights we gathered through interviews, data collection and experiments, we further created an ideal customer profile.
We named our customer profile Joe, and Joe expects speedy, high-quality image-editing services at the right price. Joe serves as a pre-testing profile for our service — what would Joe want us to do?

Redefining Clipping Path India Service

Late 2016, we began redeveloping our website and redefined the way our team handles customers. When tackling both areas, we always repeated the mantra,

As a result, we now have a new website that’s much easier to use.
We have experimented with live chat on our website (and will continue to do so). Our customer service team is able to address customer needs more quickly. By refocusing our energy into delivering the best service, we have only had two unfavorable reviews related to these areas. In the last three months alone, we’ve received just 11 reviews with fewer than 5 stars and two reviews lower than 4 stars.
Areas of Appraisal
Furthermore, we have found that by using our ideal customer Joe to help us focus on the problem areas, customer satisfaction has improved across all areas.
We’ve been able to rethink how we provide customer service and how we design our online services.
Clipping path india customer Good review2
Clipping path india customer Good review

What’s Next?

Having improved on some areas, we can now turn our attention to solving other issues, such as how we approach our pricing structure and how we communicate different levels of graphical quality.
To keep improving, innovating and anticipating our customers’ needs, we’re committed to considering every piece of feedback we receive. From that, we will study and analyze how to improve the customer experience and the value our services provide.  

Thank You

Thank you to each and every one of our customers who have provided feedback through reviews, interviews or any other channel. We appreciate it, and we want our customers to know that we do care and the feedback does make a difference to your experience and the experience of all of our customers.

Want to hear more or share your opinion? Connect with us on Facebook and browse more reviews, get our latest updates, and learn commercial photography tips.
 clipping path service
clipping path service
clipping path service
photoshop face swap
face swap photoshop
how to swap heads in photoshop
how to create a drop shadow in photoshop
reduce image size without losing quality photoshop
best camera for product photography
amazon image requirements
swap face in photoshop
convert to vector
amazon picture requirements
hair background
digital photos backgrounds
shoe photography
photoshop remove all white
face swap photo editor
change heads in photoshop
clipping path in photoshop
photoshop clipping paths
swapping faces in photoshop
reduce file size photoshop
how to swap faces in photoshop
reduce image file size photoshop
how to change file size in photoshop
how to replace sky in photoshop
magic wand tool in photoshop
reduce image size photoshop
sky replacement photoshop
blue background photoshop
product photography background
photoshop sky replacement
photoshop clipping paths
photoshop practice photos
product dimensions on amazon
amazon image size requirements
best size for amazon images
amazon image guidelines
portrait photography white background
photoshop clothing
off white backgrounds
blue photoshop background
ebay photo dimensions
amazon photo requirements
photoshoot style
what is photo editing
500x500 background
pen tool icon
auto face swap
etsy photos size
masking magic
how to face swap
ecommerce photo
product background
mannequin images
path images
image masking
ebay image size
etsy photo size
ebay picture size
photoshop reduce file size
ecommerce photography
etsy listing photo size
amazon product image requirements
amazon image requirements
photoshop practice pictures
reduce file size in photoshop
best camera for product photography
product dimensions amazon format
photoshop reduce image size
amazon product image size
hair transparent background
photoshop practice images
best image size for ebay
sky background images for photoshop
off-white background
beauty product photography
how to reduce image file size in photoshop
magic wand tool photoshop cs6
how to use photoshop cs6
how to change background color in photoshop cs6
how to remove white background in photoshop cs6
how to change background in photoshop cs6
how to reduce image size in photoshop without losing quality
how to get rid of whitespace in photoshop
how to take pictures for amazon
how to change the sky in photoshop
photoshop cs6 change background color
how to replace a sky in photoshop
how to photoshop faces onto things
how to photoshop a face onto another body
remove background color photoshop
how to blend faces in photoshop
how to do a face swap in photoshop
how to put a picture on a background in photoshop